
#LetsTalkBreeding - animations to help highlight the positive impact of technology on agriculture
KWS is one of the world’s largest seed producers. Still family-run with traditional values, they also pioneer innovative technologies to improve the future of agriculture.
We worked closely with their team on a social-first campaign, producing a series of short animations to highlight the positive impact of technology on agriculture — and to spark conversations around seed breeding. From storyboarding and illustration to animation and final delivery, we handled the full process, creating content designed to be clear, engaging and shareable across social channels.
The first two animations alone helped KWS reach half of their annual social media targets, with more projects already in the pipeline.