Global Citizens' Assembly animation, motion design and explainer film

The Global Citizens' Assembly brings voices from every corner of the world into dialogue, shaping decision-making on climate and beyond. To help explain a complex global initiative, they asked us to create an animation that would engage audiences, simplify the process and inspire participation.

Rather than simply animating a script, we immersed ourselves in the subject, working closely with the team to understand the assembly process before shaping the story. From concept and scripting through to storyboarding, illustration, animation and final delivery, we managed the entire production process, translating complex ideas into a film that is clear, engaging and easy to understand.

Designed for launch ahead of New York Climate Week, the animation continues to support presentations, stakeholder engagement, social media and the Global Citizens' Assembly website. It has become a versatile communications asset that helps explain the initiative consistently across every audience and channel.