
Raising Every Voice: Launching Global Citizens’ Assemblies Online
Global Citizens’ Assembly is a pioneering international initiative giving people from every walk of life a say in the climate decisions that affect us all. Backed by the COP30 Presidency, their mission is to place ordinary citizens at the heart of global climate policymaking. Ahead of a major moment on the world stage, they needed a compelling new website to bring their vision to life—and fast.
We worked closely with the Global Citizens’ Assemblies team to design and develop a new website that would embody their evolving brand proposition. That meant carefully defining how the brand should come to life visually across the site—ensuring clarity, credibility, and a strong emotional connection throughout. With a fast-moving timeline, we had to absorb a huge amount of complex information and make it all simple, clear, and inspiring for a broad audience.
Since launch, we’ve continued to support the team with high-impact presentation and event materials—helping them tell their story at the Bonn Climate Negotiations and London Climate Week. From managing stakeholders and distilling expertise to designing for influence, our work has helped this vital movement make its mark on the global stage.