The campaign putting NHS staff wellbeing in the spotlight – NHS Charities Together
For the third year running, NHS Charities Together asked us to create their spring campaign — this time highlighting staff wellbeing and the vital support the charity provides. From counselling and helplines to sleep pods and wellness spaces, they ensure NHS staff get the help they need to keep going.
We led the creative and production from start to finish; scripting and producing a short film that captured the physical and emotional strain faced by NHS staff, directing campaign photography, and creating social content and a campaign landing page. Every output was produced with consistency in look, feel and message, designed to resonate across formats and channels.
The campaign ran across YouTube, Facebook, Instagram, LinkedIn and the charity’s website giving supporters a powerful reason to stand with the people who stand with us.
