NHS Charities Together campaign film, photography and content production
Creating content that works harder
For the third year running, NHS Charities Together asked us to develop their spring campaign, this time shining a light on staff wellbeing and the vital support NHS charities provide. From counselling and helplines to sleep pods and wellbeing spaces, the campaign highlighted the services helping NHS staff continue caring for others.
We led the creative development and production from concept to delivery, scripting and producing the campaign film, directing photography and creating social content and a dedicated campaign landing page. Every element was planned as part of a single production, ensuring a consistent look, feel and message while creating a versatile library of assets that could be used across multiple channels.
The campaign launched across YouTube, Facebook, Instagram, LinkedIn and the NHS Charities Together website, giving supporters a powerful reason to stand with the people who stand with us. By capturing multiple outputs from a single production, we helped maximise the campaign's reach while delivering long-term value beyond the initial launch.
